by Brianna | Feb 1, 2023 | Digital Marketing
Have you ever wondered how some companies manage to get their employees so engaged and enthusiastic? How do they get them to become active brand ambassadors, promoting the company through word-of-mouth and social media? The answer is employee activation. Companies use...
by Larry Goldstick | Oct 31, 2019 | Digital Marketing, Social Media Management, Video
Digital marketing changes fast. Posting content is no longer enough — now it needs to be personalized content or content that tells a story and opens up a conversation. Behind-the-Scenes videos are a standout way to tell your story. Video marketing can...
by Larry Goldstick | Nov 15, 2018 | Digital Marketing, Marketing Strategy, Photography
Reprinted with permission Original Post: June 15, 2018 Especially for those of us who are artistically challenged, stock photos are the bomb. I use them in just about every post I publish, to help make my communications pop. But there’s a trap to beware of,...
by Larry Goldstick | Oct 1, 2018 | Digital Marketing, Marketing Strategy, SEO
Running a business is hard work. Whether your business lives online or is a brick-and-mortar location, you need customers. Revenue. Profit. It takes skillful planning and a focused marketing strategy that continuously evolves over the life of your business. It may...
by Larry Goldstick | Jun 12, 2018 | Digital Marketing, ROI
Digital marketing is essential to establishing your business as a frontrunner in your industry. But it is often assumed that for marketing to be effective, one must spend big to win big. As the fastest growing segment of sales and marketing, digital marketing is a...
