by Larry Goldstick | Aug 7, 2018 | Digital Marketing, SEO, Social Media Management
What is a digital marketer? In an industry glamorized by the idea of working remotely, dreaming about an office on a white sandy beach, the role of a digital marketer is often misunderstood and underestimated. Digital marketing is more than social posting. It requires...
by Larry Goldstick | Jul 10, 2018 | Digital Marketing, Marketing Strategy, Social Media Management
Building search engine traffic takes time. Relying on Google to increase the ranking of your business is like staring at a pot of water waiting for it to boil. Increasing site visibility requires a proactive content approach, yet 70% of marketers fail to implement an...
by Larry Goldstick | May 15, 2018 | Digital Marketing, Marketing Strategy
Back in 1948, former Harvard Graduate professor Neil Borden coined the term ‘Marketing Mix’. He intimated that understanding consumer behavior and combining it with a multi-faceted marketing program were key ingredients in a recipe aimed at influencing shopper...
by Larry Goldstick | Mar 1, 2018 | SEO
Reputation. In this product, service, message inundated online network called the internet, your business is competing. Search engine optimization plays a critical role in creating visibility for your business, but it is your customers’ experience and voice who will...
by Larry Goldstick | Dec 4, 2017 | Digital Marketing, Marketing
Gone are the days when a business turns on the lights and waits for a sale. Competition is fierce, products and services are plentiful, and consumers demand special attention. To stay ahead of the game, businesses must refine their strategies to understand the Who,...
