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What Do People in Digital Marketing Do?

What Do People in Digital Marketing Do?

by Larry Goldstick | Aug 7, 2018 | Digital Marketing, SEO, Social Media Management

What is a digital marketer? In an industry glamorized by the idea of working remotely, dreaming about an office on a white sandy beach, the role of a digital marketer is often misunderstood and underestimated. Digital marketing is more than social posting. It requires...
5 Ways Digital Marketing Drives Profit

5 Ways Digital Marketing Drives Profit

by Larry Goldstick | May 15, 2018 | Digital Marketing, Marketing Strategy

Back in 1948, former Harvard Graduate professor Neil Borden coined the term ‘Marketing Mix’. He intimated that understanding consumer behavior and combining it with a multi-faceted marketing program were key ingredients in a recipe aimed at influencing shopper...

A Common Sense Approach to Digital Marketing

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